April 3, 2014
During the final two seasons of Playhouse 90, Joy Munnecke was a story consultant (and, more broadly, an all-purpose staffer) for the segments produced by Herbert Brodkin. In a recent interview, Munnecke talked about working for Brodkin, the famous “Judgment at Nuremberg” censorship, and how women functioned in fifties television.
How did you get started on Playhouse 90?
At that time I had been working at Studio One, which transferred from New York to Hollywood. I was with Norman Felton’s unit. Norman and I both came from Herb Brodkin’s production company in New York. When Studio One went to Hollywood [in 1957], Herb did not want to go. I don’t know whether they asked him; I don’t think they did. But his second-in-command, Norman Felton, was going to go. When Studio One [went] on hiatus in the summer, Norman Felton took over, and many of the people, particularly the producers, took a vacation. So Norman Felton stepped up one notch, and [associate producer] Phil Barry went one notch and I went one notch. My notch was from secretary to assistant story editor. We did the summer ones, and then it went to Hollywood.
When Herb Brodkin was asked to do [Playhouse 90], he pulled us all together again. The first one I worked on was, I think, “The Velvet Alley,” which is 1958, I think it was.
One of the things Herb did that I thought was very big and wonderful: In New York Herb Brodkin and a director by the name of Alex Segal. He was pretty much of a genius, but very hard to work for. I was a production assistant for him. When I say hard to work for – they yell at each other, you know, in the theatre sometimes. And it’s difficult. There were articles about Alex, because he was a very emotional director. He was doing The U.S. Steel Hour and Herb was doing The Elgin Hour. The rivalry was tremendous, because of how many people were tuning in, and who was getting which stars, and what were the budgets. They were very competitive. But in Playhouse 90, Herb, for the first time, asked Alex to come and direct one of the shows. Alex came and everything was fine, no problems. It was a lovely experience to see two people who had been such rivals growing up, as it were – saying, okay, we can do it together.
How did the Playhouse 90 producers – Brodkin, John Houseman, Fred Coe, and to a lesser extent Peter Kortner – divide up the episodes?
The four producers didn’t work together. They had different offices, different staff, and so forth. Our offices were right next to Fred Coe’s unit, so you’d kind of overlap. You knew people. But we were really kind of competitive about who’s got a better script, and who knows which writer, and that sort of thing.
From September to October, four weeks, would be one producer [staging episodes], and then another producer would do four, or three. But they all were working at the same time. While one of us was in rehearsal, the other was looking for scripts, and working with the writers or whatever. So you had time to really prepare the things, and I think that’s one of the reasons why Playhouse 90 was so good. It’s as though it was a Broadway opening every Thursday night. You did quite a bit of preparatory work.
What were your duties? You were a story editor?
Mostly my credit was “story consultant.” I looked for scripts, [and] to find ideas for plays. Anything that was submitted would come first to me, except of course for writers who were known to the producer. When an idea or a story came, it would have to be synopsized and sent to the network executives, who would look at it and see whether they felt this was a good idea. It would have to pass by them. Then it would go into a first draft, a second draft, and whatever. I would be part of the whole situation in the story development, from the idea to the end of it. In a way, it was a kind of selling of the idea to the network so that they wouldn’t get upset about things. There were some stories that they never wanted to touch, and those were all because of economic reasons. For example, the southern states would not want to see anything that would have too many people who were black, or whatever. So you had all those things to try to get through the network.
Backing up for a moment, how did you first come to work for Herbert Brodkin in New York?
I started in the news department at ABC as a gofer, sort of. But I did want to go with a dramatic show, because that was my training in school. The Elgin Watch company wanted to have a show, and Herb Brodkin was going to be the producer. I said, “Well, I’d like, really, to leave news.” I was there when they did the Army-McCarthy hearings. That was a very exciting time.
What were you doing during the hearings?
When I was working there, like anybody just out college, I just wanted to work on a show. The only show that they wanted to put me into was Walter Winchell’s show, and I would just be in there on a Sunday afternoon for the broadcast. But I got to know the different people, and I became the secretary of the head of special events, John Madigan. He had been in radio news. This was in 1953, and they were putting a lot of people from radio into television.
The secretaries in the programming department had a little earphone on their desk, and you were expected to listen in on all the conversations so that you knew what was going on all the time. If [the newsmen] had to know something on the telephone, you’d slip [them] a little paper and say “This is what that is.” Anyway, I kept getting telephone calls, and Madigan kept saying, “No, I won’t talk to this man.” It was Roy Cohn, the right-hand man of Senator McCarthy. He wanted very much to get some publicity. John Madigan said, “No. Just keep telling him no until I say go. Then I’ll take the call.” So the time came when he knew it was right to get the network to cover the hearings. In those days, one of the three major networks would take the pool, and they took all the equipment to save everything duplicating. ABC did the whole Army-McCarthy hearings out of their 7 West 66th office, which had been a riding academy.
Anyway, from the news department, then, I started with Herb Brodkin as his secretary. That was The Elgin Hour, and then he was hired to go over to NBC to do the Alcoa-Goodyear show. I went over with the Brodkin unit. They brought the casting people, and I wanted to go more towards the literary end of it, and worked there briefly as a production assistant but then as an assistant story editor, because they didn’t want to jump you too soon. There wasn’t a story editor, so I was the assistant when there was nobody to assist. Then they decided to change it to story consultant, because what we found was that most writers don’t like to have an “editor” coming at them. The writers would say to me, “I like having a consultant. I can bounce things over with you and it won’t be edited. It’s not somebody who’s going to want to change my script.”
So I would go through the whole production experience that way, starting with sometimes looking for material and thinking about who might be the good writer to write it. You see, by coming through the assistant way of being a secretary to someone, you knew what sort of thing they wanted to do. Herbert Brodkin was particularly interested in doing a lot of things from the holocaust. And of course I was aware of “Judgment at Nuremberg” from the very beginning. The story idea was from Herb Brodkin to [writer] Abby Mann.
Really? It originated with Brodkin rather than Abby Mann?
Yes. That was really an assignment. I think they just sort of talked about it. I can remember that we just called it “the Nuremberg trials story.” Those things happened that way.
Why was Brodkin interested in the holocaust, particularly?
He was Jewish, and I think he just felt that it should be understood and people should be aware of this, and not just push it under the rug. He was a very sensitive and very bright man, and very difficult to work with, because he didn’t have any patience with superficial nonsense, if you know what I mean. I think it was part of his integrity. Integrity was a very important word with him. I mean, there was still a great deal of anti-semitism in the country, and he felt that he wanted people to realize that it was pretty horrible in its extreme.
What do you recall about the famous incident of muting the references to the gas chambers?
We knew that this would be trouble. Brodkin said, “I don’t care. This story should be told as it is, and if we move people, it’s good. It’s not bad.” And I don’t think anybody really thought it through that The Gas Company was our sponsor.
What was the nature of the objections raised by the sponsor?
Someone said this must be very difficult, and someone with an engineering background – On the screen, [a character] said “This must be very difficult,” and someone said “Oh, it’s not difficult at all, all you have to do is put the [gas] through the pipes and so on.” Instead of saying it’s difficult to kill another human being – oh, it’s not difficult, it’s easy. That bothered people, I think. Yes. Anything that was disturbing, they had to be convinced that it was a good thing. They don’t want to offend people. They don’t want to move people too much. And the artists, of course, all they wanted to do was to move people and to have a statement. And Herb Brodkin had a very different feeling of these things as being a force for good. So he would broach no argument from these people. He would say, “No, this is the way the story is going to be done, and let’s see what happens.”
My feeling about it is that it probably [would have been] a much simpler thing to have done it on a week when The Gas Company wasn’t the sponsor. But Herb just said to do it anyway. That’s your problem whether it’s The Gas Company, was his point [with CBS]. So as it happened, at the last minute, it was the network that did it, that took out the word. Which was stupid, you know. But on the other hand, I think if anybody wanted to make a splash, they certainly did!
It was very conspicuous.
Yes, exactly that. It just called attention to it. And I don’t think the artistic people minded a bit to get the publicity for it.
What was Brodkin’s reaction to the outcome?
That it was just the commercial instincts overshadowing the artistic, and he was quite furious with it. He had many arguments with these people, and he wasn’t too diplomatic about things. But he was, as I say, he was always fighting for the integrity of the artists.
Were there any Playhouse 90s that you would personally take some credit for having developed?
Yes, I do remember one particularly. The short story “Tomorrow,” by Faulkner, came to my attention [from] someone in the story department, and I read it and I said, “How about Horton Foote?” That was a successful one, and it became a very good film [in 1972]. Before that time, Horton Foote had done one or two shows for Herb, but he worked mostly with the Fred Coe unit.
Which of the major live TV writers do you associate with Brodkin?
Reginald Rose. Do you know [Rose’s Alcoa Hour script] “Tragedy in a Temporary Town”? That is the first time they ever said “goddamn” on television. And that was a horrible problem for me, because I had to answer 2,000 letters from people!
The story in that one was about prejudice against Mexicans; the temporary town was a trailer park, and some girl was upset because she was being accosted by some boy. They thought it must be one of the Mexican kids, but it turned out to be an Anglo-Saxon, blue-eyed blond kid. It became a riot between these people in this trailer park, and a whole lot of people were storming through the trailers, and Lloyd Bridges had a stick in his hand. I don’t think many people really know this story this way, but this is the way I heard it told: He hit the stick against the fence or something and the stick broke in half. And he said “Goddamn it!” because the stick broke, and it came over the microphone. People wrote in and said, “I fell off the sofa when I heard that on television!”
Well, Herb said, “Let’s just not tell anybody that it was because the stick broke, but just say that he was upset because of [the content of] the script.” We had to have the star and the script have some basis for swearing on television.
So Brodkin could take a controversy like that and spin it to his advantage.
Yes. It was a question of survival.
There was a Jewish group in New York called the Anti-Defamation League of the B’nai B’rith, and they gave an award to people who were [fighting] prejudice. It was a nice monetary award. It was given in June, and we were on hiatus, but I was still working in the office. I was asked to go to the luncheon and pick up these $5,000 checks for the three people involved in the production of “Tragedy of a Temporary Town.” The producer [Brodkin] was in his summer home, and I sent his to him, and the other ones were for the writer and the director: Reginald Rose and Sidney Lumet. So after the luncheon I took the check down to Greenwich Village, where they were in a film studio. As I came in, the bell rang for silence, and I said, “Oh, I’m going to get out,” and Reggie said, “No, no, no. Stand here. You’re bringing us these checks – this is good luck! We’re doing our very first scene in our very first film.” And it was Henry Fonda opening the window in 12 Angry Men.
Were one of the only woman on Herbert Brodkin’s creative staff?
No, Joan MacDonald was the casting director. She was outstanding. Probably my mentor in many ways. And there were a lot more. Women were very welcome in television. Herb was the same with women or men. Maybe a woman wouldn’t be thought of for a technical job so much or anything, but that was very prevalent in that period.
I mean, it wasn’t quite like the way it is in Mad Men. I did work in advertising, where [sexism] was more prevalent, as it is in the series.
You mean it’s more sexist in Mad Men than what you experienced?
Yes. Advertising was more like that, but I didn’t feel that in broadcasting – there were women there. There were women who were assistant directors. Particularly at ABC. That was kind of the tag-along network at that time. They were a little more informal.
I remember I said to Norman Felton, “I’d like to go to Hollywood. I think that’s where television’s going to be.” He asked, “Well, would you like to be the story editor with Studio One in Hollywood?” I said, “Yes, I would.” I didn’t know what [salary] to ask; I didn’t have an agent. So I went to Herb Brodkin and I said, “Norman asked me what I’d like to have in compensation.” Herb said, “Don’t ask for more money. You don’t have any leverage for anything like that. Just ask for a credit.” So I [asked for] the assistant editor credit. Then when I worked for Norman and Herb wanted me back to work on Playhouse 90, I went to Norman and he told me what to ask for for compensation. So they kind of told me how to bargain [with each other], as you do in business to go up a notch. That was sort of the way people were helpful to one another.
Were you treated as an equal by the men? By the writers you were working with, in particular?
Being on the team – it’s like a family. You’re either welcome in the meeting or not, you know? And sometimes you’re welcome because you smile and nod and say, “Oh, that’s wonderful.” That doesn’t sound like much of a contribution, but it is, in the way things go in a company of players, you know what I’m saying? Then you get trusted and then maybe you can say, “But why are you doing that?”
Reginald Rose was so close to Herb, I didn’t have any input with anything he did. In my experience with Regigie, it was just making things pleasant in the office, and [making certain] that everybody knew what was going on, and that sort of thing. But it wasn’t that I could touch his scripts. So I was just in the group to get the coffee and do whatever was necessary. I wouldn’t have presumed to say, “You’ve got a weak second act” or something like that.
With a more junior writer, like Mayo Simon or Loring Mandel, would you behave differently?
Yes, they would come and maybe tell me a little bit of their problems. The only thing about creative people that I felt that I could do was to make it comfortable for them, in an intellectual way. Like a book editor would be. You’re not going to write the book for them, but you might say, “I don’t know about that thing.” But these people knew what they were doing, usually.
Did you ever work with Rod Serling?
That’s one of my favorite memories. When I first was assigned to The Elgin Hour, there was a girl who was working on the thing, and she said, “Oh, some of these people are horrible, hard to work with, these writers, they’re awful!” And she said, “But, oh, it’s interesting, there’s this one guy. He’s awfully nice. Can’t write a thing. But he’s so nice, you just wouldn’t realize he’s a writer! You just have to remember, just don’t put a ‘t’ in his name. It’s not Sterling, it’s Serling.” I often think of that when people say all artists are temperamental. He was one of the nicest people you would ever want to know. Just a regular sort of person who knew everybody’s name and talked to everybody.
What happened when Playhouse 90 ended?
It didn’t end with a bang but with a whimper. Brodkin went back to New York and he was going to do The Nurses and The Defenders. He asked me to go back to New York and work on the show, but I didn’t want to. I wanted to stay in California. I was still under contract to CBS, to work with the story people. John Houseman came in to do a show, and some other people were doing shows. One of the things I would do at the end is, they would have one of the actors come and have a little spiel about the next week’s show, and I’d have to write that.
What did you do after you left CBS?
I had the most horrible time, because you can’t go from the palace, as it were, to start working in something else. So I got married [to CBS executive Charles Schnebel]! I worked for a short while at PBS, as a kind of assistant producer, and again in the news department at KCET here in California. But I never did find a niche in television again, because I think I was really quite spoiled to work on those dramatic shows. People would say, “We don’t do the anthology type shows any more,” and they didn’t trust me for a series, because it was an entirely different thing.
It was a fascinating and stimulating place to be, and I didn’t realize it at the time, I don’t think.
March 28, 2014
Last week an overview of the anthology series Playhouse 90 appeared under my byline at The A.V. Club. As a supplement, here are some miscellaneous facts and observations for which there wasn’t room in that article (which is already pretty long!).
1. In between Program X and Playhouse 90, the anthology project was briefly known as The Gay 90s (ugh!). By the time the series was announced publicly in January 1956, Playhouse 90 had been set as the title.
2. The original producers of Playhouse 90 were meant to be Carey Wilson, a movie producer and screenwriter associated with MGM’s Andy Hardy series, and (as his subordinate) Fletcher Markle. Wilson announced the series debut as an adaptation of Noel Coward’s This Happy Breed, implying a somewhat more conservative approach than Martin Manulis would take. The trade papers announced Markle’s departure almost immediately, as a result of creative differences with Wilson, who also departed soon thereafter. According to Manulis, the actual story was somewhat different: CBS executive Hubbell Robinson had intended for Wilson, Markle, and Manulis to alternate as producers, in a manner similar to the structure imposed in the third season. Manulis, anticipating conflicts among the trio, attempted to bow out, but Robinson reversed course, appointing Manulis as sole producer and getting rid of the other two.
3. Along with the NBC spectaculars, another key antecedent for Playhouse 90 was the live anthology The Best of Broadway, which adapted Broadway plays and was broadcast in color. Robinson developed the show and Manulis produced it, and their realization that existing plays had to be severly cut to fit an hour time slot was part of the impetus to develop a ninety-minute anthology.
4. Seeking to establish a contemporary, relevant feel for the new series, Hubbell Robinson barred Playhouse 90 from doing “costume dramas,” an edict that was violated infrequently.
5. Although the budget for Playhouse 90 was officially $100,000, Manulis realized early on that that figure wouldn’t fund the kind of star talent that the network wanted. Manulis successfully lobbied Robinson to create a secret slush fund from which all of the name actors (but not the supporting casts) would be paid, at a favored-nations rate of $10,000 each. As a result, the actual cost of most episodes topped $150,000. $150,000 was also the reported budget of each filmed segment.
6. By the end of the series, the official budget was reported at $150,000, but many individual segments went far over that cost. “The Killers of Mussolini,” which featured scenes taped in Franklin Canyon, cost around $300,000, and Frankenheimer and Fred Coe’s two-part adaptation of “For Whom the Bell Tolls” hit $500,000. The conflict with CBS over the cost overruns on the two-parter became so pitched that, according to Frankenheimer, Coe went on a bender in Florida and left his director to fend off the suits.
7. Frankenheimer called Fred Coe “the best producer I ever worked with,” without qualification. That was a strong statement, given that Frankenheimer directed dozens of Climaxes and Playhouse 90s for Manulis but only five shows (all Playhouse 90s) for Coe. In Frankenheimer’s view, “Manulis was much more of a politician than Coe, Coe more of a creative artist than Manulis … [Coe] worked harder on the scripts; Manulis left much more to the director.”
8. At the same time, although most of Frankenheimer’s collaborators felt that his talent justified his imperiousness, there were naysayers. John Houseman (who made only one Playhouse 90, the excellent “Face of a Hero,” with Frankenheimer) observed shrewdly that Frankenheimer directed “with great emphasis on certain ‘terrific’ scenes at the expense of the whole.” Even Manulis, obviously a champion of Frankenheimer’s, could roll his eyes. Manulis often told the story of how Frankenheimer, when one Playhouse 90 segment was running long in rehearsals, came to him and insisted in all seriousness that Manulis call New York and inform CBS that there couldn’t be any commercials that week.
9. After most of the live broadcasts, the above-the-line creative talent went to Martin Manulis’s home to watch the kinescope during its broadcast for the West Coast. The crew convened at Kelbo’s, a Hawaiian-themed Fairfax Avenue bar famous for its ribs.
10. Although the New York-based Robinson was the executive charged with overseeing Playhouse 90, West Coast CBS chief William Dozier (later the man behind the 1960s Batman television series) also exerted a certain influence over the show, just by proximity. It was Dozier, for instance, who would convey the sponsors’ and censors’ notes to John Frankenheimer.
11. Manulis’s story editor, Del Reisman, had a habit of “casting” writers to match material the series wanted to adapt. For example, Fitzgerald’s unfinished Hollywood novel The Last Tycoon was given to Don M. Mankiewicz, who had grown up in the novel’s Hollywood setting; he was the son of Citizen Kane screenwriter Herman J. Mankiewicz. To adapt Irwin Shaw’s short story “The Eighty-Yard Run,” Reisman hired David Shaw, one of the writers who emerged in Fred Coe’s Philco Playhouse stable – and Irwin Shaw’s brother. Not that Reisman’s logic always paid off: He assigned “Turn Left at Mt. Everest,” a military comedy, to Marion Hargrove, the author of See Here, Private Hargrove, a humorous memoir of World War II service, but Hargrove’s script was so unsatisfactory that Reisman threw it out and wrote the adaptation himself.
12. Because Playhouse 90 so publicly venerated writers, Manulis and the subsequent producers were extremely reluctant to replace a writer, even when he seemed completely “written out” on a script. Some shows went through a seemingly endless development process as a result of this loyalty. When a second writer was required, Manulis and Reisman had a small talent pool to whom they turned – fast-working scribes who showed promise but weren’t established enough to get assignments writing originals for the series. The most important of these script doctors were James P. Cavanagh (an Emmy winner for Alfred Hitchcock Presents), Paul Monash (later the executive producer of Peyton Place), and Leslie Stevens (later the creator of The Outer Limits).
13. Playhouse 90‘s split sponsorship made for an intriguing mix of commercials for mainstream products, like Camel cigarettes and Delsey toilet paper (which Rod Serling often invoked as a punchline), and luxury items like the Renault Dauphine, an import car that was touted in an especially cute animated ad.
14. Time did an unusually frank on-set report on Playhouse 90 in 1957. Unfortunately the magazine dropped in on one of Frankenheimer’s less distinguished efforts: “The Troublemakers,” a college hazing story that was based on an actual 1949 incident but was also something of a rehash of Calder Willingham’s play End as a Man (Ben Gazzara starred in both). Time noted that Frankenheimer brought in Rod Serling for an extensive, uncredited rewrite of the script by George Bellak, and that the sponsor’s rep (from Camel, naturally) insisted that Harry Guardino smoke a cigarette instead of a cigar in one scene.
15. Frankenheimer also arranged a rewrite of “Clash by Night” – by Clifford Odets. Disappointed with the television adaptation by F. W. Durkee, Jr., Frankenheimer (with Manulis’s blessing) visited Odets at his home to enlist the playwright’s help in bringing the show closer to its original form. Odets ended up doing an uncredited, but paid, polish.
16. The first choice to play Mountain McClintock in “Requiem For a Heavyweight” was Ernest Borgnine, who turned it down. Manulis was so offended – “If he didn’t want to do it, I didn’t even want to talk to him” – that he wasted no time in offering the role Jack Palance.
17. Anne Francis was originally cast as Kirsten in “Days of Wine and Roses.” After John Frankenheimer ran into Piper Laurie (whom he had directed in a first season episode, “The Ninth Day”) again in New York, he offered her the role, and Francis was paid off and let go.
18. Because some of the star actors weren’t available for the full three-week rehearsal period, Playhouse 90 had a corps of small-part actors who would perform those roles during the early blocking rehearsals. This sort-of-repertory company turned up in bit parts during the broadcasts of many episodes: Jason Wingreen, Paul Bryar, Claudia Bryar, Tom Palmer, Paul Lambert, Garry Walberg, John Conwell, Sidney Clute, Michael Pataki. (Later many of these actors turned into an informal stock company for Ralph Senensky, a production coordinator on Playhouse 90, after Senensky began directing episodic television.)
19. Somewhat overlapping with the group of rehearsal actors was a John Frankenheimer-specific stock company of character actors, some of whom played the meatiest roles of their career in Frankenheimer’s Playhouse 90s: James Gregory, Malcolm Atterbury, Whit Bissell, Robert F. Simon, Helen Kleeb, Eddie Ryder, Arthur Batanides, Douglas Henderson, Marc Lawrence. The supporting casts of Frankenheimer’s early films (before he began working largely in Europe after 1966’s Grand Prix) are heavily weighted toward his favorite Playhouse 90 actors.
20. The generally dismal quality of the filmed episodes, and the cynicism that went into their making, is hard to understate. William Froug’s account of one segment he produced, “Natchez,” is the best example: It came about because Screen Gems needed a vehicle for Felicia Farr, a pretty but inexperienced ingenue, in order to do a favor for her fiance, Jack Lemmon, who happened to be a rising star at Columbia. Froug was told by his boss, William Sackheim, to borrow the plot of Gilda, but to disguise it enough to avoid a plagiarism suit. The riverboat setting was decided upon because a paddleboat happened to be sitting idle on the studio backlot.
21. Although the bulk of the filmed shows were done at Screen Gems, CBS also ordered three (all filmed on location in Arizona) from Filmaster Productions, and produced a few (like the second season’s “The Dungeon”) in-house.
22. At first, Playhouse 90 was scored mainly with needle-drop cues from the CBS library; a music supervisor (two of whom were Jerry Goldsmith and Fred Steiner, both still journeymen composers) would listen to both the show and the director in a room in the basement and synchronize the pre-selected cues to the live broadcast. Eventually Goldsmith agitated for more original scoring and was permitted to compose music for many of the third and fourth season episodes. (Other CBS standbys, including Robert Drasnin and Wilbur Hatch, also contributed a few original scores.)
23. During the live broadcasts, actors would have been in the way of the cameras and technicians had they remained on the soundstage; therefore, when they weren’t in a scene, the actors generally went to their dressing rooms on the second floor and watched the broadcast on monitors. This had its perils: During “The Great Gatsby,” Philip Reed missed an entrance because he’d gotten so involved in watching the show.
24. When the producer’s chair was vacant after the second season, William Dozier tried and failed to get Kermit Bloomgarden, Dore Schary, and Cecil B. DeMille to produce one-off Playhouse 90 segments. Dozier wasn’t the only person reaching for the stars: John Frankenheimer sought to cast both Cary Grant and John Wayne on the show.
25. The reasons that Herbert Brodkin’s workload was always meant to be larger than that of either John Houseman or Fred Coe were that Houseman had theatrical commitments for part of the year, and Coe was understood to be a hands-on producer who would get better results if given more time to develop his episodes. Houseman’s third season schedule of six segments (reduced from eight, as a result of his disagreements with CBS over suitable stories) is instructive of how the arrangement worked. Following the initial stretch of episodes produced by Fred Coe (and others), Houseman’s “The Return of Ansel Gibbs” (airdate: November 27, 1958), “Free Weekend” (airdate: December 4, 1958), and “Seven Against the Wall” (airdate: December 11, 1958) were staged live in succession, as the eighty-eighth through ninetieth episodes. Then Playhouse 90 went on hiatus for a week as “Face of a Hero” (airdate: January 1, 1959) and “The Wings of the Dove” (airdate: January 8, 1959) were taped for broadcast the following month, as the ninety-second and ninety-third episodes. Finally, Houseman flew back to New York to oversee the live broadcast from there of “The Nutcracker” (airdate: December 25, 1958), the ninety-first episode and his final commitment until the following season. Herbert Brodkin’s segments began with “The Blue Men” (airdate: January 15, 1959) and continued, along with a few produced by substitutes, until the end of the season. (Houseman, incidentally, was paid $100,000 to produce his third of the season.)
26. The “guest” producers who spelled Coe, Houseman, and Brodkin on an occasional basis included Peter Kortner, who had been the show’s original story editor (“Dark December,” “The Dingaling Girl,” “Project Immortality,” “The Second Happiest Day,” “In the Presence of Mine Enemies”); Gordon Duff (“The Time of Your Life”); and director Buzz Kulik (“The Killers of Mussolini”).
27. “Seven Against the Wall” is a remarkable achievement of scope and scale; even more than Kraft Television Theater‘s “A Night to Remember,” it represents a successful attempt to retell a sprawling, complex historical event within the confines of a soundstage (or two; the production spilled over into a second studio next door). For Houseman, it was a conscious follow-up to “The Blast in Centralia No. 5,” a triumphant hour he had produced in New York the preceding year for The Seven Lively Arts. Based on an article by John Bartlow Martin (whose work also formed the basis of one of Coe’s Playhouse 90s, “Journey to the Day”), “Blast” also assembled a huge cast to tell a multi-faceted story with no single protagonist. As a publicity angle, “Seven Against the Wall” touted its cast of fifty (not counting the extras), all of whom received screen credit on a long crawl.
28. Here is the complete cast of “Seven Against the Wall,” in the order listed on screen: Eric Sevaried (Narrator), Paul Lambert (Al Capone), Dennis Patrick (George “Bugs” Moran), Frank Silvera (Nick Serrello), Paul Stevens (“Machine Gun” Jack McGurn), Dennis Cross (Pete Gusenberg), Barry Cahill (Frank Gusenberg), Richard Carlyle (Dr. Reinhardt Schwimmer), Al Ruscio (Albery Weinshank), George Keymas (James Clark), Milton Frome (Adam Heyer), Wayne Heffley (John May), Nesdon Booth (Michael Heitler), Joe De Santis (Charles Fischetti), Tige Andrews (Frank Nitti), Lewis Charles (Jacob Gusik), Paul Burke (Paul Salvanti), Don Gordon (Bobo Borotta), Warren Oates (Ted Ryan), Robert Cass (Service Station Attendant), Celia Lovsky (Mrs. Schwimmer), Jean Inness (Mrs. Greeley), Connie Davis (Woman in the Street), Isabelle Cooley (Moran’s Maid), Nicholas Georgiade (Rocco), Tito Vuolo (Anselmi), Richard Sinatra (Scalisi), Paul Maxwell (Cooley), Arthur Hanson (Moeller), Karl Lukas (Willie Marks), Joseph Abdullah (Joey), Mike Masters (Policeman), Clancy Cooper (Policeman), Sid Cassell (Truck Driver), Phil Arnold (Truck Driver), Walter Barnes (Bartender), Stephen Coit (Bartender), Harry Jackson (Auto Salesman), Joseph Haworth (Garage Owner), Bob Duggan (Bar Customer), Richard Venture (Passerby), Warren Frost (Reporter with Moran), Garry Walberg (Reporter with Moran), Molly Dodd (Reporter with Capone), Jason Wingreen (Reporter with Capone), Barry Brooks (Reporter with Capone), Drew Handley (Cigar Store Clerk), Gil Frye (Capone’s Servant), Rick Ellis (Bellboy), Louise Fletcher (Pete’s Girl).
29. Only Louise Fletcher’s feet are seen in “Seven Against the Wall,” although she has off-screen dialogue and returned for a slightly larger role in a subsequent episode, “The Dingaling Girl.”
30. As that “Seven Against the Wall” roster illustrates, the IMDb’s and other sites’ cast lists for Playhouse 90 are woefully incomplete. In his Archive of American Television interview, Ron Howard recalls appearing three times on Playhouse 90, and I’ve spotted him in two of those: “The Dingaling Girl” and “Dark December.” None of the three appear on Howard’s IMDb page, and only one of Michael Landon’s (at least) four episodes (“Free Weekend,” “A Quiet Game of Cards,” “Dark December,” and “Project Immortality”) is listed on his. Sally Kellerman mentioned Playhouse 90 as an early credit in her memoir, and sure enough, there she is in “In Lonely Expectation” (the dropped baby episode) as a receptionist: dark-haired and out of focus in the background, but credited and instantly identifiable by her voice. One other noteworthy fellow who turns up as an extra or bit player in at least half a dozen episodes: Robert Sorrells, the character actor currently serving 25 to life for murdering a man in a bar in 2004.
31. Because most of Playhouse 90 has been accessible only in archives (or not at all) since its original broadcast, the Internet Movie Database and other aggregate websites are especially perilous sources of misinformation. For instance: The IMDb lists both Franklin Schaffner and George Roy Hill as the directors of “Dark December.” Schaffner alone was the actual director; Hill, of course, had parted company with Playhouse 90 for good after clashing with CBS over censorship of “Judgment at Nuremberg,” which aired two weeks prior to “Dark December.” The IMDb will also tell you that “Made in Japan” was written by both Joseph Stefano and Leslie Stevens – which would be significant, since the two writers later teamed to produce The Outer Limits. But “Made in Japan” is credited solely to Stefano, who won a Robert E. Sherwood Award for the script.
32. The CBS executive who insisted on bumping “Requiem For a Heavyweight” from the series premiere slot was one Al Scalpone, whose television career has otherwise been forgotten by history. But Scalpone, a former ad man, does have one claim to fame: He created (for the Roman Catholic Family Rosary Crusade) the slogan “The family that prays together, stays together.”
33. Absurdly, the delay of “Requiem For a Heavyweight” so that Playhouse 90 could debut with a less downbeat segment instigated a pattern that repeated itself every season. In the second year, “The Death of Manolete” was a last-minute substitute after CBS rejected Serling’s “A Town Has Turned to Dust,” which was meant to be the season premiere. (Manulis and Winant, among others, often cited “Manolete” as a case of we-thought-we-could-do-anything-on-live-TV hubris, with Frankenheimer as the implicit target of that criticism. That version of events reads as mythmaking, or simple defensiveness, when compared to Frankenheimer’s version, which that “Manolete” was slapped together out of necessity and everyone knew all along that it would be a dud.) In the third year, Houseman had prepared Loring Mandel’s “Project Immortality” as his first episode, but CBS rejected the script as “too intellectual”; it was later resubmitted by another producer, Peter Kortner, who managed to get it on near the end of the season. (It won a Sylvania Award.) Both Serling’s “In the Presence of Mine Enemies” and the nuclear holocaust story “Alas, Babylon” were announced as season premieres but delayed due to concerns over their controversial subject matter.
34. “In the Presence of Mine Enemies” became a Lucy-and-the-football breaking point for Rod Serling. Once CBS approved his outline Serling, burned by the “A Town Has Turned to Dust” incident, insisted upon a contractual guarantee that “Enemies” would be produced if he wrote the script. CBS agreed but reneged when the sponsor called it “too downbeat, too violent, and too dated.” The script came back from the dead in 1960 only because a six-month writers’ strike left Playhouse 90 with nothing else to produce; by that time, Serling had publicly urged writers to hide their messages in Westerns and fantasies, and launched The Twilight Zone to put that strategy into practice.
35. Even though it got on, “In the Presence of Mine Enemies” was a defeat for Serling: Leon Uris publicly called his script anti-semitic and called upon CBS to burn the tape, and Serling himself thought that the miscasting of Charles Laughton as the rabbi doomed the production creatively.
36. The technical complexity of Playhouse 90 episodes varied widely; for instance, while both display Frankenheimer’s typical visual ingenuity, the show-within-a-show sequences in “The Comedian” necessitated some forty film cues, “Days of Wine and Roses” was “relatively easy,” with only one scene pre-taped so that Frankenheimer could executive a dissolve between Cliff Robertson in two different sets. The difficulty of incorporating film clips, as in “The Comedian,” was the timing of the cues: the film had to be started four seconds before the director could cut to it. When tape replaced film, the “roll cue” had to be called nine seconds early. “Nine seconds is an eternity,” said Frankenheimer.
37. Although “Old Man” was the first episode to be edited on tape, it was not the first episode taped in advance. “Shadows Tremble,” aired four weeks prior to “Old Man,” was pre-taped due to star Edward G. Robinson’s nervousness about performing live, and there may have been even earlier live-on-tape episodes.
38. Frankenheimer wasn’t the only Playhouse 90 director to express immediate misgivings about working on tape. Ralph Nelson, who shot nearly half of the western “Out of Dust” on tape at the Bob Hope ranch, had trouble adjusting to the shifting of the natural light, which necessitated shooting without the rehearsals to which the company had become accustomed. Nelson later said that “All that vitality, all the adrenaline, was gone … We thought now we’ve got motion pictures backed off the map. But it turned out that tape was a four-letter word.” “The Long March,” apart from Jack Carson’s disastrous live performance, was also a victim of tape; director Delbert Mann shot two takes of the climax (depicting Carson’s futile, deadly assault on a hill) on tape before the crew ran out of time, and wasn’t satisfied with either. Buzz Kulik (who directed the epic “The Killers of Mussolini,” among other episodes) later said that “things went crazy at the end. John Frankenheimer led the way and off we went, trying to top each other. Production started to get very, very big, and go beyond the bounds that it should, from the standpoint of good drama.”
39. Another nostalgist for the not-yet-very-old days of live was Herbert Brodkin, who staged two of his fourth-season productions, “The Silver Whistle” (an adaptation of a play for which Brodkin had designed the sets and lighting on Broadway, in 1948) and “The Hiding Place” live out of New York rather than on tape in Television City.
40. Following his ouster from CBS in May 1959, Hubbell Robinson set up shop at NBC with a Playhouse 90 clone called Ford Startime, which returned somewhat to the musical/variety mode of the spectacular format. The trade papers gleefully reported on the rivalry between the two series as a war for talent and material, and indeed Robinson did succeed in poaching Frankenheimer, Franklin Schaffner, and Robert Stevens to direct some dramatic segments of Ford Startime. (That season Frankenheimer also directed for The Buick-Electra Playhouse, a series of adaptations of his beloved Hemingway, which is why he was able to return for only a single segment of Playhouse 90 in its final year.) Any victory in the war was pyrrhic: Ford Startime, too, was cancelled at the end of the 1959-60 season.
41. Robinson couldn’t resist some sour-grapes carping about the final season of Playhouse 90, which was produced without him. “The fourth year was Playhouse’s worst year,” he said. “No one was sitting on it, guiding it, working for quality. The producers were doing the things they always wanted to do.”
42. If you do put in some quality time with Playhouse 90 at UCLA or The Paley Center, here are some commercially unavailable episodes that count as must-sees: “The Ninth Day,” “Invitation to a Gunfighter,” “A Sound of Different Drummers,” “Nightmare at Ground Zero,” “The Innocent Sleep,” “Old Man,” “Free Weekend,” “Seven Against the Wall,” “Face of a Hero,” “Child of Our Time,” “The Raider,” “Project Immortality,” “Target For Three,” “The Tunnel,” and “Tomorrow.”